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  5. L: Is there any way to determine how "pure a play" L is as a consumer defensive vs MRU? [Loblaw Companies Limited]
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Q: Is there any way to determine how "pure a play" L is as a consumer defensive vs MRU? What I am trying to get at is that there are a lot of consumer discretionary type items sold at Shoppers (probably the majority of the revenue?). Even Loblaw stores sell clothes. Metro seems to me more a defensive name in terms of groceries. Are there any publicly disclosed facts to prove or disprove this thesis? Thanks as always for your thoughts.
Asked by Stephen R. on September 29, 2025
5i Research Answer:

Loblaw does not disclose the precise split of revenue between food, pharmacy, and general merchandise; but estimates and disclosures point to a significant level (potentially up to half at certain banners like Shoppers) of revenue coming from discretionary/aspirational segments.

The Metro 2024 annual report repeatedly emphasizes that the dominant majority of revenues come from food retail, with pharmacy and OTC forming a smaller, but growing, subset.

So while we do not have actual numbers, MRU is likely more 'defensive' like if one is looking at consumer defensive stocks.