Q: SHOP announced yesterday a collaboration with AI. Stock bounced up on the news. How big a deal is this? What impact on the price might it have? Is this something that analysts weren't considering and is new news? Now, for you crystal ball look, what might the stock price be in 6 and 12 months?
5i Research Answer:
The news on SHOP being integrated with ChatGPT so a user can buy directly within ChatGPT is interesting. In the short-term, it won't likely be material to results but it could become a big business over time and is another feature that can help to attract or keep users on the SHOP platform. SHOP is up 40% so far this year which is no small feat so we might temper expectations over the short-term but SHOP conitnues to execute and do the right things.