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Investment Q&A

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Zedcor Inc. (ZDC $4.16)
- $4.16 P/E (TTM): 112.97X Cap: $432M
- View ZDC Profile
- View Questions on ZDC
Propel Holdings Inc. (PRL $36.34)
- $36.34 P/E (TTM): 18.58X Cap: $1.41B
- View PRL Profile
- View Questions on PRL
- View Reports on PRL

Q: hello 5i:
IF you were running a balanced portfolio, and IF you could only buy one of the two names listed, which would it be, and why? I suppose another way of asking this, is which of the two would fit best in a risk/reward situation.
thanks
Paul L

Asked by Paul on July 24, 2025

5i Research Answer:

PRL still has lots of potential, and pays a nice (growing) dividend. It is dramatically cheaper than ZDC. ZDC certainly has potential, but risks are higher, and we would side with PRL today on a risk/reward basis.

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