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  5. SHOP: How do you see the tariffs affecting SHOP? [Shopify Inc. Class A Subordinate Voting Shares]
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Q: How do you see the tariffs affecting SHOP? It is a volatile stock but volatility has been rather extreme since the talk, and introduction of tariffs. How do you see all of this playing out? How specifically will they be impacted? Are there any silver linings here?
Asked on March 14, 2025
5i Research Answer:

Lutke has said publicly that SHOP will not be directly impacted. Of course, if retail sales decline there may very well be an indirect impact. 

SHOP made some changes to its checkout due to tariffs, discussed here

The stock has been volatile, as all growth stocks have been recently. We think merchant customers and the company can adapt well enough. However, the consumer spending impact of tariffs remains a variable. Consumer confidence has dropped, and if tariffs induce inflation then business may certainly be negatively impacted overall. Silver linings might be valuation (better of course with the decline) and sentiment (market sentiment is so bad currently any good news could amplify moves). It remains a high Beta stock. Down 11% YTD, it has actually held up better than many others.