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  5. PMKR: Playmaker is being acquired by Better Collective. [Playmaker Capital Inc.]
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Investment Q&A

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Q: Playmaker is being acquired by Better Collective. They are offering 3 options to shareholders. The options are cash, or Better Collective shares, or a mix of cash and shares. Which option would you select of these three, based on your knowledge of Better Collective and its prospects? Thanks
Asked by Charles on November 09, 2023
5i Research Answer:

Better Collective is based in Denmark, and thus certainly not a company we are well-qualified to comment on. But it is a decent size, valued at an OK 21X earnings, and shares have done very well. It has shown consistent good growth and is highly profitable. There is a limit on the cash portion of the transaction, so if one elects cash then one will still get a combination of cash and shares. With the caveat to our first comment, we would be OK holding Better Collective shares. We like the sector's growth potential, certainly. We might prefer all shares here, for the reasoning that if one does not own a large amount of PMKR, they will end up with some cash and a tiny amount of BC shares, which trade on the illiquid OTC market in the states, or the more-expensive-to-sell  (commissions) Denmark market.